I was online reading an interview with him in the Wall Street Journal. WSJ asked him about the future of publishing. He said:
… the ecological impact of book manufacture and traditional book marketing –- I think that should really be considered. We have this industry in which we cut down trees to make the paper that we then use enormous amounts of electricity to turn into books that weigh a great deal and are then shipped enormous distances to point-of-sale retail. Often times they are remained or returned, using double the carbon footprint. And more electricity is used to pulp them and turn them into more books. If you look at it from a purely ecological point of view, it’s crazy.When asked how he would do things differently, he said:
My dream scenario would be that you could go into a bookshop, examine copies of every book in print that they’re able to offer, then for a fee have them produce in a minute or two a beautiful finished copy in a dust jacket that you would pay for and take home. Book making machines exist and they’re remarkably sophisticated.And there you have it. The best of both the print and the E world. I like the idea, even if he did steal it from me. So what do you think?