How many of you have heard of SXSWi - South By Southwest Interactive? It’s a huge event here in Austin, Texas. Music, films, games…and publishing. Yeah, publishing. Bigwigs and semi-wigs and no-wigs come into town to discuss book publishing. Didn’t know that?
Most people don’t. Even I had forgotten it until I came across Peter Millers’ article in the LA Times. He was one of the panelists last year and will be there this year. Granted, I don’t subscribe to the Austin-American Statesman, our local paper. But you think there would have been a buzz on the Internet. If there was, I missed it.
So, why hasn’t there been a push to get the word out before the event? Or, perhaps, I need to plug into some news source that touts the SXSWi.
Since SXSW is huge and known around the country, I’d like to see the publishing side of SXSWi get more publicity. I’ll try to get ahead of it next year. And will let you know if I find a wrap-up report for this year’s event. Peter Miller did one last year, so maybe he will again this year.
6 months ago