Wednesday, September 01, 2010

Promote Your Book With Your Soul Intact

 Tomorrow, crime writer Robin Spano stops by to talk about the secret to marketing your book while keeping your soul intact. Robin’s first novel, Dead Politician Society, debuts today. (With the mid-term elections coming up here in the States, that’s a timely title, isn’t it?)

Robin, however, doesn’t live in the U.S. She’s from Steveston, BC. She does get around, though. She grew up in Toronto, studied physics in New Brunswick and traveled North America on her motorcycle. Now she writes full time, plotting murder, and living vicariously through her undercover protagonist.

To give you a taste of her book, here’s the trailer for Dead Politician Society.



Since she’s going to be talking about marketing your books, be thinking of questions you might like to ask her. I have one for her right now:
Will your focus be primarily on in-person marketing in the area where you live or will it be on the Internet which can reach readers anywhere?

What area of marketing will you ask her about: tweeting, virtual tours, how to juggle real life with book promoting?

31 comments:

  1. Hmm, wonderful. I get my thinking cap on!

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  2. Looks like a good read.
    Tomorrow should be interesting. Coun me in.

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  3. I'm always really interested to hear authors give their marketing ideas! Thanks for hosting Robin.

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  4. Looking forward to her post, sounds interesting.

    Mason
    Thoughts in Progress

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  5. It may be late since I'm babysitting my grandson, but I'll get in on the action asap.
    Nancy
    N. R. Williams, fantasy author

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  6. Thanks for the preview...I'm really looking forward to her visit and seeing what she has to say on marketing.

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  7. Congrats on the release of your book. I love the cover and the trailer. I have read at least one chapter of it. So you're from BC, eh? I haven't heard of Steveston. Where's that? Oh, wait, let me google map it. It's near Vancouver. I don't know anyone in Richmond but I have lots of family near Coquitlam. I hope your book does well.

    CD

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  8. Sounds great - both the book and the marketing tips :)

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  9. I'll be here. Sounds like a timely interview.

    Stephen Tremp

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  10. Looking forward to some good learning tomorrow.

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  11. Looking forward to some good learning tomorrow.

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  12. Looking forward to this, Helen.
    karen

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  13. Hi! Thanks for the early enthusiasm. I've enjoyed preparing for this tour, and I'm looking forward to meeting people "on the road."

    Clarissa, that's so cool that you Google mapped Steveston. I was in Coquitlam on the weekend; they know how to have fun there!

    Helen, I'm most excited by live author events, but I'm finding my groove online, too. I like a platform that allows for give and take - real interaction that gives the audience something of value. At first I thought the Internet would be too cold, but it's not. There's an amazing group of writers online who love to help each other shine.

    Ha ha, so my answer is: BOTH.

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  14. Welcome, Robin. I'm so glad you decided to include Straight From Hel on your tour.

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  15. Yay for Canadians! :)

    In-person marketing doesn't figure highly in my efforts - it's more about online stuff for me and reaching the maximum number of people that I can.

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  17. I'd like to know more about Tweeting. I still don't know what I am doing.

    And I hadn't planed on losing my soul in this deal!

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  18. You don't have to lose your soul, Alex! I did lose a daughter to Twitter, but not my soul.

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  19. Did you get your daughter back eventually?

    Alex, Tweeting is more fun than I thought it would be. I talk a bit about it tomorrow in the post, but in a nutshell, I think the key is to follow first, and get your feet wet with each new feature slowly.

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  20. I'm so busy tomorrow I hope I have a chance to stop by. I can always use tips on promotion especially any that are low cost.
    Love the blog title today.

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  21. I like the premise and the motorcycle, lolol!

    I'm curious if they will change the cover for the US market.

    Promotion is always a timely discussion for authors today.

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  22. Fun trailer. I haven’t come up with a question yet, but I’m looking forward to learning how to keep my soul intact through the marketing process.

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  23. Robin, nope, didn't get my daughter back. She still works for Twitter.

    It is an interesting idea that you can lose your soul while pushing your book. It can happen!

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  24. I think the soul thing is all about balance. If you have it, you're safe. When you lose it, you're vulnerable.

    Tomorrow's post is more about how to maintain that inner balance during promotion than it is about tips and tricks...though if tips and tricks are what people are interested in discussing in the comment section afterwards, I will share everything I've learned and I'd love to compare notes with other writers.

    It's really all intertwined anyway, I think.

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  25. Look forward to what Robin has to share tomorrow. She is guesting on my blog later this month, and it has been fun following this blog promoting she's been doing.

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  26. I'll just come by to take a look ... and maybe ask a question if something pops out >:)

    Cold As Heaven

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  27. Robin,
    I love your video. Have you thought about joining DorothyL and running a contest where the prize is something like an iPod? To enter the contestants must write a review of it on Amazon?

    M. T. Logan

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  28. Ha ha! Sounds like someone wants to win an iPod.

    But I like your thinking. A contest to get the video more air time is a great idea.

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  29. Robin,

    I'm sorry. I didn't mean the video. I meant your book.
    M.T. Logan

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