Remember to be thinking about where I am today. I’ll let you know at the end of today’s post.
By now, I’m sure you’ve gotten the idea that blogging is about Social Networking. You’re visiting other blogs, leaving comments and a link back to your blog. You’re making your own blog inviting, you’re interacting with your visitors. In your own profile, you’ve put your blog at the top of your list of blogs (if you contribute to more than one).
You can see that links are important. You want people to find you, so you add a link in your comments that you leave on other blogs. You make sure people can find your blog if they go to view your profile. And I’m sure you have your blog linked to your website (and vice versa), right?
Now, let’s do another kind of linking. In your posts, leave links to others. What? You don’t want people hitting the link you put in your post and leaving your site, do you? Yeah. You do. Except you don’t.
Let me make that a bit more clear.
You want to embed links in your posts. Look at the two I embedded in this post. The one on the words “view you profile” will take you to my Profile page. The one I embedded on the words “your website” takes you to the homepage of my site. But you don’t want to only embed links that take readers to your site. If you quote from an article, which I often do in my posts, embed the link to the entire article in case they want to read the full text. If you review a book, link to the author’s excerpt of that book. Find ways to embed links to others.
Why? Because will raise your chance of getting picked up by crawlers, those little bots crawling the Internet looking for active blogs. You’re more active if you don’t just live in your little world, but you link to others in the blog-o-sphere.
BUT (I capitalized that because it’s a big but), make sure your links open in a new window. Do not let embedded links take your readers away from your blog by opening in the same window, thus causing them to leave your blog.
What’s the theme of this series? Say it with me -- Social Networking.
Hey, hey, don’t link away yet. Have you left a comment? Did you guess where I am today? I’m in Fort Lauderdale, Florida.
6 months ago