Now comes Robin Cook (best-selling author) and Michael Eisner (former Disney CEO). The two have joined forces to make a digital movie based on Cook's upcoming book, Foreign Body.
The New York Post reported:
Under the deal, Vuguru, in partnership with Cyber Group Animation and online entertainment company Big Fantastic, will script out 50 two-minute Webisodes that will feature the same characters as "Foreign Body" and serve as a prequel to the book's plot.
G.P. Putnam president Ivan Held hopes the digital movie will build enough buzz to set up Foreign Body for a blockbuster opening weekend. Clearly, this is beyond even the dreams of most authors. But it is something to keep in mind, since books seem to be going digital, one way or the other.